About me

About me

In 2013 – 2022, Jennifer became a leader in the self-publishing space, including editing over 20 non-fiction books of all different kinds and writing 155+ articles on book publishing or marketing.

In 2023, Jennifer will work mostly via her brand Power of Words, helping to build service providers’ written educational content. This could be blogs, video scripts, ads, creative snippets for social media, or longer lead magnets. Reporting on results of marketing would be her aim.

Jen learnt copywriting for response,  keyword research and copywriting for SEO. She gleaned insights from Bob Bly eBooks, Dan Kennedy and Neil Patel.

From her base in Redcliffe, she has written copious blogs, websites, and lead generation reports. 

Business Author Academy, Jennifer’s second business, helps authors with non-fiction book planning, a training course and support for profitable self-publisher.

Prior to 2015

During her 12 years of freelance experience, Jen has written & optimised over 40 websites, typeset books, and edited around 20 books. During this process, she acquired many skills in editing and writing. 

Her author tips blog is one of Australia’s most-clicked for the amateur self-publisher.