Recommended Books

'Power Marketing: An Aussie Guide to Business Growth' is a guide on how to market a growing business in the modern age, including surveys, keyword research, website design, copywriting, video marketing, Facebook, advertising, direct mail, and more.

** Power Marketing - Third Edition **

Have you reached the end of your tether with your everyday finances? Do you want to create a better life, where money is in your control and not in control of you?
Then find out what’s behind common money and relationship struggles (including the author’s own story).

Veteran Freelance copywriter Jennifer Lancaster shows you the ropes, saving you the headaches other freelancers suffer due to lack of planning, lack of direction, and lack of marketing know-how.

Simply, if you want a modern business that helps others, freelancing means that you’ll never need to worry about your age, hours in the commute, or being bored. Get busy on projects quickly, with today’s social media marketing methods.

Proving that it’s easy to make poor financial choices when emotion rules us, Jennifer Lancaster speaks from (painful) experience.

Read Creative Ways with Money: What You Can do to Protect and Enhance Your Savings if you’re tired of the swindles, and instead want to learn some cool and creative ways to:

• save on your everyday bills--and save for a goal
• invest in shares (ETFs), from as little as $5
• start a business or sideline to earn money -- using your time effectively

Because our mind often holds us back from strategic investing, we take our fears out of the dark cupboard. Through stories and exercises, you’ll learn how to overcome negative thoughts to design your financial life the way you want it to be.

How did Frank Lowy, Gerry Harvey, Harry Triguboff, Clive Palmer and Kerry Stokes get rich? Many successful Australian billionaires have started from scratch and built massive wealth that has stood the test of time. Nhan Nguyen investigates.

If you want to achieve financial independence at any age, there are some important things you need to know right now. Australian super-saver Jennifer Lancaster explains the principles of saving and investing, using her common sense style. She urges you to create your own financial plan and household budget. It's in your hands, not that of a financial planner, property spruiker, or broker.