Advertorial: Arrow Caravans

Freelance copywriting for an advertising agency, I wrote this long advertorial for Arrow Caravans, a local supplier and repairer of caravans and RVs. It appeared in the Courier-Mail newspaper in living colour (2013). I also wrote a long press release two years prior (2011). Advertorial 60th Anniversary Sale

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Landing Page Copywriting – Two Step

landing page example graphic

This copywriting project was for a Childcare Training College. It included keyword research, writing and layout in the system 'Unbounce', plus Facebook/Google Ad setup. The two-step system was converting well at about 6% from memory. I also rewrote the training college website and linked ads which led to Eventbrite pages. 2012.

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