Childcare Training Website Copywriting
We wrote the landing page and ensured that the Unbounce system had A/B testing and tracked how many leads were then converted.
Membership Sales Page
Working to a specific brief, I wrote the membership sign-up page copy for a professional networking site for IT Professionals and Consultants. Membership Sales Page #2: Book Creation Success Club At Business Author Academy, founded by Jennifer Lancaster, we have three membership options. Book Creation Success Club is for Australian authors learning the art of self-publishing and […]
Switch the Bitch book
Mentoring, proofreading, typesetting, and self publishing administration using Power of Words for this controversial book. Client: Pettifleur, of Real Housewives of Melbourne fame. This book was written in early 2015 and edited by Pettifleur and her son. It was publicised on TV and in magazine media and sold via IngramSpark.
Redcliffe Arts Trail brochure
Jen took over the compilation, copy editing and artwork of this brochure for the Arts Trail for the Seaside Arts Hub, Redcliffe Peninsula Inc. It is a four-panel DL, two-sided brochure, created in InDesign. I did the printer liaison as well. Originals designed by Gino at Red Planet Design. A voluntary role.
5 Secrets – Opt-in Report Writing
Copywriting of Report 5 Secrets to Slash Your Tax Bill report (PDF) From the compilation of competitive materials and interview, co-operatively we developed an angle for this consumer report. The lead magnet is 10 pages long, including the background and aim of this accountant. The emphasis was on asset protection, as well as important tax tips for property owners or […]
7 Reasons Opt-in Report
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Billionaire book
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Healthy Life Habits eBook
‘Creating Healthy Life Habits’ by Mandy Napier – eBook draft Copy Editing of eBook in Word, with suggestions of different subheadings, punctuation and grammar correction, referencing suggestions, etc. Jennifer also wrote a bio for use in Mandy’s website. Mandy worked further on the book, adding the Habit Changer plan after this. “In Creating Healthy Life Habits, Mandy Napier takes […]
Brochure for Soul Surfing
Copywriting of brochure for Soul Surfing — to appeal to a range of new surfers, including families. Working on the copy to get that friendly, casual and helpful vibe. Three revisions and then over to Red Planet Design for layout. Brochure Waves_3