Good copywriting can tug at the reader’s heartstrings… and help you make the sale. A web copywriting service is an investment that pays off… and not just in more search visitors.
If investing in a well-designed website, you obviously want it to be effective. Yet a beautiful design will be let down by poorly-written copy. Don’t undermine your results by fobbing off the website copy as unimportant!
At Power of Words, Brisbane, our focus is on building your business credibility through the written word. Importantly, we must discover the needs and emotions of your target audience. We listen to you, and gather your needs and aims. Only then can we choose the right words and calls to action. This is why a strategy meeting and proposal is necessary.

SEO web copywriting includes:
- keyword optimisation, all needed meta tags
- customer-benefit-driven headlines and subheads
- competitive marketplace analysis
- suggestions for images and external/internal links, if needed
The copywriting is normally sent in a Word file – but please ask if you require direct editing in your Content Management System.
All web copywriting services come with 1-2 revision rounds and online proofreading, quoted upfront. Handy implementation advice is all included.
Website copy writing or blog writing
Case study writing, with interviews
Lead magnets (reports, guides, tool lists)