Writing Portfolio
Phone Camera Knock-out: Galaxy S23 Ultra vs Google Pixel 7 Pro vs iPhone 14 Pro
Keen photographer? Then read on as we assess Samsung’s Galaxy S23 Ultra vs Google Pixel 7 Pro vs iPhone 14 Pro, from a camera focus. This comparison will be diving into using each device for photography and videography, as well as staring at for hours on end, as we tend to do. The Samsung Galaxy […]
Copywriting – Property Landing Page
Date: June 2022 Client: Think Property Club Services: Copywriting of Landing Page and Descriptions Launch: https://www.thinkpropertyclub.com.au/the-property-game Copywriting for this Property TV series launch, “The Property Game”. Included writing the “episode” descriptions after watching all the videos. See Episode descriptions. Client feedback: Thank you for your help Jennifer and yes we would love to […]
Getting Started in Freelance Copywriting
Many people think starting out in freelance writing or copywriting is going to be a cakewalk. Open up your computer and start writing, right? Not exactly. More like, open your email, check ‘your niche’ news, search for assignments, follow up possible writing leads, create new ideas for topics, update portfolio, and then if one is […]
Accountants Website Copy Rewrite
Date: 2020 Client: Lee & Lee Services: Web Copywriting Re-write Launch: https://leeandlee.com.au/ Portfolio Sample: Accountants Lee & Lee Accountants Website The copy for the original website was lacking in English integrity and personality. So we interviewed Tony Lee, understood the modern style of website he was trying to achieve, did keyword and competitor research, and […]
Video Promotions
Date: 2022 Client: Business Author Academy Services: Own business To promote the course, Book Creation Success, I made a series of video promotions for social media and a tripwire – an Author Branding video series. The one below was made with Invideo.
Email Marketing project
Date: July/Aug/Sept 2022 Client: ILP Asia-Pacific Services: Email Marketing and Copywriting Email Marketing, using MailChimp. Power of Words is a copywriting and editing business, and we’ve been working with Kerry at ILP, Institute for Learning & Performance, for the past few months. Not having a yearly series of email reminders for all members was a […]
Writing about Personal Finance
Other Copywriting Samples Starts at 60Freelance Articles Written on Money Freelancing, I wrote two articles and also edited about six articles for Startsat60 in 2019. This one was about Bill Smoothing, which was created from personal experience and research. The other one was about Money Personality, from an interview personally done with Greg Smith, an […]
Property Development Brochure copy
Date: 2018-2023 Client: Desketing Services: Copywriting for Property Brochures These high-end brochures for luxury apartments needed both in-depth research and creative copywriting. Helping the team at Desketing, we wrote the copy and headlines for three luxury property developments, including in some cases, the landing page. When something is designed and sold off the plan, it […]
Solar Company SEO Copywriting
Copywriting for Solar Xpress For these Solar system installers, Power of Words was tasked with an optimised copy makeover! Our Approach A reputable local solar panel provider with 33 years experience were getting their website designed by BizzDesign and needed some specific and optimised copy written. We did specific keyword research, looked at competitor sites, […]
Sales Letters for Consultants
Using copywriting principles, I completely revised a sales letter for a manufacturers’ consultant called Operations Go. 2011. For a local MP candidate, I edited an open letter to the Premier of Queensland. 2013. Open letter to Premier Campbell Newman – GP Superclinic V3 I wrote a letter of introduction for a new cosmetics party […]